Digital Marketing Training Certification Course Online

11 Lesson

53 Hours

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Digital marketing online course by igmGuru is for marketing managers, content marketers, students, and beginners looking to make a career in this expanding field. Learn to optimize a website for search engines, create ad strategies, and non-paid strategies to grow a business in our digital marketing training program. Earn the highly esteemed digital marketing certification to help you have a future in this rapidly growing sector.

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Digital Marketing Course Overview

igmGuru’s Digital Marketing training online program has been curated by subject matter experts according to the Digital Marketing certification exam. This Digital Marketing Course online program will get you to learn the basic and advanced concepts of the course. The hands-on projects that you work on here will place you in charge of an internet site, wherein you will have to use numerous online tools to execute your online selling strategy. Won't you like to join the community that is growing at such a great pace? Having a digital marketing training and certification are the feathers that your hat needs to find success in this rapidly changing world.

With the course, we can assure you will be able to master the following techniques:

Online selling
Search Engine Optimization (SEO)
Social media - optimization & marketing (SMO & SMM)
Cost-per-click (CPC)
Conversion improvement
Net analytics
Content marketing
Email marketing
Mobile selling

Why learn digital marketing Training course online?

This course will enable you to:

Gain in-depth understanding of the varied digital selling disciplines: program optimization (SEO), using social media, pay-per-click (PPC), website conversion rate optimization, web analytics, content, and mobile marketing and many more.
Master its execution tools: Google Analytics, Google AdWords, Facebook selling, Twitter Advertising, and YouTube option.
Become a virtual selling manager for associate degree e-commerce company with Mimic professional simulations enclosed in our course. Practice SEO, SEM, website Conversion Rate optimization, email one and a lot more.
Gain real-life expertise by finishing projects around Google Analytics, Google AdWords, Facebook marketing, and YouTube option.
Learn how to formulate, plan, and execute effective online marketing methods with the proper channel brought together in our marketing strategy module
Become a professional in Twitter advertising— we have developed a Twitter advertising module during this course in partnership with Twitter
Create the proper marketing messages tailored for the proper audiences
Prepare for prime digital branding certification exams like OMCA, Google Analytics, Google AdWords, Facebook marketing, and YouTube marketing certifications

Projects included in igmGuru's online Digital Marketing course?

Project 1: Google Analytics & SEO: Think about starting one’s own business website and try various google tricks and research to think of the various google results.
Project 2: Google AdWords: you may style a Google AdWords campaign to extend relevant paid search traffic to your website.
Project 3: Facebook: think of running an Fb campaign for a product selling. Think of investing in the right strategies to support the campaign.
Project 4: YouTube and Video: you may run a YouTube campaign for your website and maintain your YouTube channel.

Key Features

Instructor Led Training : 53 Hrs
100% Money-Back Guarantee
Flexible Schedule
24 X 7 Lifetime Support & Access
Experienced Trainers
100% Job Assistance
Get Certified & Get Placed

Digital Marketing Training Modules

1. Introduction

2. On-Page Optimization

3. Off-Site Optimization

4. Duplicate Content

5. Keyword Research and Competitive Intelligence

6. Design and Architecture

7. Local SEO

8. SEO Measurement

9. Algorithm Updates and SEO Changes

10. Integrating SEO with Other Disciplines

1. Introduction to Social Media

2. Social Media Strategy and Planning

3. Social Media Channel Management

4. Social Media Management Tools

5. Social Media Measurement and Reporting

6. Social Advertising

7. Social Media Platforms

1. Introduction to Content Marketing

2. Content Marketing Strategy

3. Overseeing a Content Marketing Program

4. Content Marketing Tactics

5. Content Marketing Budget and Measurement

1. Introduction to Email Marketing

2. Elements of Email

3. Working with an ESP

4. Build and Maintain Your List

5. Avoid Spam Penalties

6. Email Deliver-ability

7. Campaign Measurement

8. Automation Basics

1. Introduction to Mobile Marketing

2. Mobile Products and Services

3. Promotions and Incentives

4. Integration with Marketing Mix

5. Mobile Advertising

6. Mobile Analysis

7. Rules and Regulations

1. Introduction to CPC

2. Psychology of Search

3. Account Hierarchy

4. Search Ads and Keyword Targeting

5. Increasing Reach with Display Network

6. Reaching Target Audiences

7. The Buying Funnel

8. The Paid Search Auction

9. Setting and Measuring Marketing Goals

10. How CPC Fits into the Digital Strategy?

1. Introducing Conversion Optimization

2. Laying the Foundations of Conversion

3. Getting to Know Your Customers

4. Creating the Message

5. Anatomy of a Landing Page

6. Why Design Matters

7. Testing for Conversions

8. Seeing the Bigger Picture

1. Introduction to Digital Analytics

2. Organizational Maturity

3. Building Blocks

4. Management Perspectives of Digital Analytics

5. Key Performance Indicators (KPIs)

6. Segmentation

7. The Analysis Process

8. Marketing Management

9. Experimentation and Testing

10. Reports and Dashboard

11. The Digital Analytics Stack

1. What is Programmatic Buying

2. Programmatic Buying vs. Traditional Paid Marketing Approaches

3. Programmatic Direct vs. Real-Time Bidding

4. Programmatic Workflow

5. Targeting Strategies in Programmatic

6. Targeting Strategies in Programmatic

1. Introduction to Marketing Automation

2. Lead Capture and Nurture

3. Triggers and Series

4. Drip Campaigns

5. Nurture Campaigns

6. Measurement Attribution

7. Customer Journey

1. Digital Marketing Strategy

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Digital Marketing Course Fees

Online Class Room Program

US $ 799.00

100% Money Back Guarantee

Duration : 53 Hrs
Plus Self Paced

Classes Starting From

Fast Track Batch 28 Jul 2024
Weekday Batch 29 Jul 2024
Weekend Batch 03 Aug 2024

Corporate Training

Customized Training Delivery Model
Flexible Training Schedule Options
Industry Experienced Trainers
24x7 Support

Trusted By Top Companies Worldwide

Want to know Today's Offer

Digital Marketing Certification Exam

How Can I Become a Digital Marketing Certified Associate in 2024?

The top digital marketing certifications you can go for after completing igmGuru's Digital Marketing training include -

Google AdWords Certification
HubSpot Inbound Certification
Meta: Certified Digital Marketing Associate
Microsoft Advertising Certifications

Digital Marketing Online Training FAQ

Yes, exam expense incorporated into training charge.

The team of our Qualified mentors is Digital Marketing Certified. They bear the long stretches of ability to instruct and managing within the cloud space. The final section process includes a vigorous round of screening, specialized examination and an instructing demo before the trainer is ensured to mentor our batches for!

We offer 24 x 7 Support through Emails/Chat and Calls. Our skilled Team can never let go of Students and hence get satisfied with our set of skilled mentors to help trainees achieve the certification.l.

When it comes to succeeding in the field of Digital Marketing, the only thing you truly need is Digital Marketing Training by igmGuru. In this training program, you will learn about key topics like SEO, SMM, content marketing, mobile marketing, CPC, email marketing, digital analytics, conversion optimization, digital marketing strategy, marketing automation, programmatic buying, etc.

Yes, a digital marketing certificate holds significant value in today's digital-driven world. It serves as proof of your knowledge and expertise in the field, validating your skills to potential employers and clients. A digital marketing certificate demonstrates your understanding of various aspects such as search engine optimization (SEO), social media marketing, content marketing, email marketing, analytics, and more. It enhances your credibility and increases your chances of securing job opportunities or freelance projects in the digital marketing industry. Additionally, obtaining a certificate from a reputable institution like IgmGuru ensures that you have received quality education and training, further adding value to your certification.

There are many ways to train yourself in digital marketing but the best one is to choose igmGuru’s self-paced course. Digital marketing training by igmGuru will provide you with sufficient pre-recorded videos of previously conducted classes to ensure you gain all necessary knowledge. Our self-paced course is a great way to learn digital marketing on your own.

The best course for digital marketing is being provided by igmGuru. We offer digital marketing training under the guidance of industry professionals with 10+ years of working experience.

When it comes to powerful digital marketing, there are 4 types highly preferred. These are -

-Content Marketing

-Search Engine Optimization (SEO)

-Search Engine Marketing (SEM)

-Social Media Marketing (SMM)

Contact Us Worldwide

1-800-7430-173

(US Toll Free)

+91-7240-740-740

(India)

+91-7240-740-740

(WhatsApp)

info@igmguru.com

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Digital Marketing Training Certification Course Online