Digital Marketing Course in Kalyan

11 Lesson

53 Hours

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Enroll in the best Digital Marketing course in Kalyan by igmGuru. In this training program you will learn about influencer marketing, PPC advertisement, mail automation, marketing analytics, and many more. The course content is designed by industry experts and working professional who have real-time knowledge and 10+ years of experience. Our trainers have trained 600+ students for this certification program through flexible learning options including one-on-one session, classroom training, and self-paced video lectures.

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Program Overview

Our Digital Marketing course offers a complete guidance to help you with in-demand skills which is required in today's fast paced world. Whether you're a student, working professional, or business owner this program provides practical knowledge to help you learn Digital Marketing easily.

Objectives of the Digital Marketing Course

The main goals of our digital marketing course in Kalyan are:

To provide a solid foundation in all core areas of digital marketing.
To help students plan, execute, and manage successful digital marketing campaigns.
To teach practical skills using industry-relevant tools and platforms.
Empower participants to build, analyze, and optimize online marketing strategies.
Prepare learners for globally recognized certifications like Google Ads, HubSpot, and Meta.

Who Can Join This Course?

This training program is ideal for:

Students and fresh graduates wanting to start a career in marketing.
Working professionals looking to upgrade their skill set.
Entrepreneurs and small business owners wanting to grow their online presence.
Freelancers and career switchers interested in flexible digital marketing roles.

Skills and Tools You'll Learn

During the digital marketing training, you'll gain both strategic and technical skills, including:

Skills Covered:

SEO (Search Engine Optimization)
Google Ads & PPC Marketing
Social Media Marketing (SMM)
Email Marketing & Automation
Content Marketing & Blogging
Analytics and Conversion Rate Optimization
Affiliate and Influencer Marketing

Tools You'll Work With:

Google Analytics & Search Console
Meta Business Suite
Canva & Adobe Creative Tools
SEMrush, Ahrefs, Ubersuggest
Mailchimp & HubSpot
WordPress & Elementor

Career Advantage of This Training

Taking a digital marketing certification course in Kalyan can be a game-changer for your career. Here’s how:

Open doors to high-demand job roles like Digital Marketing Executive, SEO Analyst, Social Media Manager, and more.
Increase your freelancing and remote work opportunities.
Empower yourself to start your own digital agency or grow your business online.
Gain credibility with certifications and a strong portfolio.
Stand out in job interviews with practical experience and real-world projects.

Why Should You Take This Training?

Choosing our digital marketing course means investing in your future. Here’s why:

Learn from experienced industry professionals and mentors.
Access live projects, case studies, and internship opportunities.
Get career guidance, interview prep, and resume support.
Flexible batches including weekend and evening classes.
Affordable fee structure with EMI options.

Key Features

Instructor Led Training : 53 Hrs
100% Money-Back Guarantee
Flexible Schedule
24 X 7 Lifetime Support & Access
Experienced Trainers
100% Job Assistance
Get Certified & Get Placed

Certification Program Modules

Lesson 1 - Search Engine Optimization

1. Introduction

2. On-Page Optimization

3. Off-Site Optimization

4. Duplicate Content

5. Keyword Research and Competitive Intelligence

6. Design and Architecture

7. Local SEO

8. SEO Measurement

9. Algorithm Updates and SEO Changes

10. Integrating SEO with Other Disciplines

Lesson 2 - Social Media

1. Introduction to Social Media

2. Social Media Strategy and Planning

3. Social Media Channel Management

4. Social Media Management Tools

5. Social Media Measurement and Reporting

6. Social Advertising

7. Social Media Platforms

Lesson 3 - Content Marketing

1. Introduction to Content Marketing

2. Content Marketing Strategy

3. Overseeing a Content Marketing Program

4. Content Marketing Tactics

5. Content Marketing Budget and Measurement

Lesson 4 - Email Marketing

1. Introduction to Email Marketing

2. Elements of Email

3. Working with an ESP

4. Build and Maintain Your List

5. Avoid Spam Penalties

6. Email Deliver-ability

7. Campaign Measurement

8. Automation Basics

Lesson 5 - Mobile Marketing

1. Introduction to Mobile Marketing

2. Mobile Products and Services

3. Promotions and Incentives

4. Integration with Marketing Mix

5. Mobile Advertising

6. Mobile Analysis

7. Rules and Regulations

Lesson 6 - Cost Per Click (CPC)

1. Introduction to CPC

2. Psychology of Search

3. Account Hierarchy

4. Search Ads and Keyword Targeting

5. Increasing Reach with Display Network

6. Reaching Target Audiences

7. The Buying Funnel

8. The Paid Search Auction

9. Setting and Measuring Marketing Goals

10. How CPC Fits into the Digital Strategy?

Lesson 7 - Conversion Optimization

1. Introducing Conversion Optimization

2. Laying the Foundations of Conversion

3. Getting to Know Your Customers

4. Creating the Message

5. Anatomy of a Landing Page

6. Why Design Matters

7. Testing for Conversions

8. Seeing the Bigger Picture

Lesson 8 - Digital Analytics

1. Introduction to Digital Analytics

2. Organizational Maturity

3. Building Blocks

4. Management Perspectives of Digital Analytics

5. Key Performance Indicators (KPIs)

6. Segmentation

7. The Analysis Process

8. Marketing Management

9. Experimentation and Testing

10. Reports and Dashboard

11. The Digital Analytics Stack

Lesson 9 - Programmatic Buying

1. What is Programmatic Buying

2. Programmatic Buying vs. Traditional Paid Marketing Approaches

3. Programmatic Direct vs. Real-Time Bidding

4. Programmatic Workflow

5. Targeting Strategies in Programmatic

6. Targeting Strategies in Programmatic

Lesson 10 - Marketing Automation

1. Introduction to Marketing Automation

2. Lead Capture and Nurture

3. Triggers and Series

4. Drip Campaigns

5. Nurture Campaigns

6. Measurement Attribution

7. Customer Journey

Lesson 11 - Digital Marketing Strategy

1. Digital Marketing Strategy

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Training Program Fees

Online Class Room Program

US $ 799.00

100% Money Back Guarantee

Duration : 53 Hrs
Plus Self Paced

Classes Starting From

Fast Track Batch 28 May 2026
Weekday Batch 01 Jun 2026
Weekend Batch 30 May 2026

Corporate Training

Customized Training Delivery Model
Flexible Training Schedule Options
Industry Experienced Trainers
24x7 Support

Trusted By Top Companies Worldwide

Want to know Today's Offer

Digital Marketing with AI Certification

Upon successful completion of this course, you will receive:

igmGuru Digital Marketing with AI Course Completion Certificate
Preparation for Google Ads Search Certification (free to appear on Google Skillshop)
Preparation for Meta Certified Digital Marketing Associate
Preparation for HubSpot Inbound Marketing Certification
Preparation for Microsoft Advertising Certification

igmGuru certificates are recognized by over 100,000 companies worldwide, including Capgemini, Tech Mahindra, Samsung, DHL, FedEx, Bosch, and many more.

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