Advanced PPC Management Training Certification Course

SKU: 8507
11 Lesson
|
25 Hours
igmGuru’s Google PPC training online program is offered to individuals who wish to master Pay-Per-Click, conversion optimization, web analytics, and display advertising. Our Google PPC online course will help you gain extensive knowledge of ranking algorithms, lead generation improvement, bidding methods, search engine marketing, performance measurement, and ad platforms with the purpose of driving measurable ROI. Get recognized as an expert with the Google PPC certification.
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PPC Management Training

Google Adwords PPC Course Overview

igmGuru's Google PPC training online program is sure to transform you into an industry-ready, skilled professional. This is the right course for those who have been thinking of learning and gaining knowledge of the most awaited Google AdWords course online. You will get hands-on experience on the most amazing ongoing internet marketing strategies like pay-per-click, advertisement, and internet analytics with conversion optimization. Along with all these, in this training program, you will also get to enhance your working skills about curating the right kind of promotion strategy, to keep one’s business going in the right direction. Brand awareness, lead generations, sales conversion, and many more things play a big role in ensuring an organization's success. With Google PPC training by igmGuru, you will become a pro at making it all happen.

PPC Course Online Objectives?

This PPC certification course online helps participants to gain experience in Cost-Per-Click and Paid Search. A you move towards finishing this course, you will:

  • Have knowledge and experience on numerous aspects of Cost Per Click advertising.
  • Be accustomed to the auction model, ranking algorithms, and post-click activity.
  • Understand the variations between numerous search engines and the way each will have an effect on a campaign with a Google Adwords Certification.
  • Be ready to assess the market shared by the search engines.
  • Analyze past and future Cost Per Click trends.
  • Define, measure, and compare keywords and opt for the most effective one that suits your advertising model.
  • Have a powerful awareness of campaign settings, the way to structure a campaign, and rating models.
  • Be skillful in writing your own ads, developing landing pages, and good usage of ad teams.
  • Review the market trends to decipher that the PPC campaign works for alternative marketers.
  • Track clicks and also the Return on Investment (ROI) to see success in every campaign.
  • Have data about how advertising can gain insights into advanced content selling and advanced website conversion rate improvement.

What Skills will you Learn?

At the end of this PPC training, you'll be in a position to:

  • Ensure that your business will be found simply on program results
  • Dramatically increase the traffic to your website
  • Enhance your reach to each native and international customers
  • Control your ad budget
  • Measure your ads’ performances

Who can opt for this course?

Advanced PPC management skills are ideal for people who look for leadership positions in paid promotion. The subsequent roles square measure best suited to be a PPC specialist:

  • Marketing managers
  • Digital promoting executives
  • Marketing and sales professionals
  • Management, engineering, business, and communication graduates
  • Entrepreneurs and business owners

Key Features

Google Adwords PPC Training Modules

1. ​Introduction To CPC Advertising
2. Psychology Of Search
3. The Search Opportunity
4. The Buying Cycle
5. Quick Note On User Interfaces
1. Introducing Keywords, Part 1: Keyword Basics & Keyword Organization
2. Introducing Keywords, Part 2: The Long Tail & Keyword Discovery
3. Understanding Match Types
4. Managing Search Queries & Negative Keywords
5. How To Add Keywords
1. Creating Compelling Ad Copy, Part 1: Connecting Search Queries To Websites
2. Ad Extensions
3. Landing Pages: Where To Send Your PPC Traffic
4. Ad Copy Testing
1. Account Settings And UI Walkthrough
2. Campaign Settings, Part 1: Location And Language Targeting
3. Campaign Settings, Part 2: Types, Budget, & Reach
1. Setting And Measuring Goals
2. ROAS, Conversion, & Setting Initial Bids
3. Effective Bid Strategies, Part 1: Bidding Options
4. Effective Bid Strategies, Part 2: Setting Bids
5. How To Extract Valuable Data
1. PPC: Introduction To Display Advertising
2. Advanced Display Targeting, Part 1: Advanced Targeting Options
3. Advanced Display Targeting, Part 2: Taking Action
4. Image And Video Ads
5. Remarketing
1. Ad Group Organization
2. Campaign Organization
3. Working With Multiple Accounts
1. Introduction To Quality Score
2. Working With Quality Score: Part 1
3. Working With Quality Score: Part 2
4. Pivot Tables And Quality Score
1. Creating, Launching, And Managing A PPC Account, Part 1
2. Creating, Launching, And Managing A PPC Account, Part 2
3. Strategy Documentation & Implementation
1. Landing Page Testing
2. Advanced Testing Techniques
3. Building The Perfect Landing Page
1. Save Time With AdWords Editor And Excel

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PPC Course Fees

Online Class Room Program

US $ 599.00
100% Money Back Guarantee
  • Duration : 25 Hrs
  • Plus Self Paced

Classes Starting From

  • Fast Track Batch 09 Sep 2024
  • Weekday Batch 09 Sep 2024
  • Weekend Batch 14 Sep 2024

Corporate Training

Corporate Training
  • Customized Training Delivery Model
  • Flexible Training Schedule Options
  • Industry Experienced Trainers
  • 24x7 Support
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Google Adwords PPC Certification Exam

How can I get Google AdWords certificate in 2024?

Once you complete the 25 hrs of online courses by igmGuru, you have to go through the Google Ads certification. Ads certifications are professional accreditations that Google offers to individuals who demonstrate proficiency in basic and advanced aspects of Google Ads.

Passing percentage: 80%

Duration: 70 minutes

Google Adwords PPC Certification Exam

Google Adwords PPC Training Online FAQ

No, It is sad, but this is not the case for the time being.

The team of our Qualified mentors are Digital Marketing ensured. They bear the long stretches of ability to instruct and managing within the cloud space. The final section process includes a vigorous round of screening, specialized examination and an instructing demo before the trainer is ensured to mentor our batches for!

igmGuru provides the course completion certificate.

We offer 24 x 7 Support through Emails/Chat and Calls. Our skilled Team can never let go of Students and hence get satisfied with our set of skilled mentors to help trainees achieve the certification.

The Advanced PPC Management Training by igmGuru is a leading course for those individuals who are keenly interested in making a career in the world of digital marketing or the PPC field. Our course will take you on an in-depth journey to understand the working of search engines, how their optimization works, different tactics you can apply, and best practices for effective keyword researching.

Absolutely, a PPC (Pay-Per-Click) certification holds significant value in today's digital marketing landscape. It demonstrates your expertise and understanding of PPC advertising platforms, strategies, and optimization techniques. With a PPC certification from a reputable institution like IgmGuru, you showcase your credibility and increase your chances of securing job opportunities or freelance projects in digital marketing agencies, e-commerce businesses, or as a PPC specialist. Moreover, a certification provides a competitive edge by validating your skills and knowledge, allowing you to stay updated with the latest industry trends and best practices. Investing in a PPC certification is a worthwhile endeavor for professionals seeking to excel in the digital marketing field.

PPC training is simply a course to help you become a pro at handling all things related to Pay-per-click, conversion optimizations, web analytics, and conversion optimization. Our course will give you a closer look at how to grow in this field and make the most of the opportunities that you get.

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+91-7240-740-740
(India)
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