Tealium Training

12 Lesson

40 Hours

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igmGuru provides the best Tealium Training and Certification Course to help learners in understanding the management of customer data, tag management, and real time data through the use of Tealium platform. The Tealium course covers key components such as Tealium iQ Tag Management, audienceStream CDP, EventStream API Hub, data layers, integration, best practices for applying and managing marketing and analytics tags smoothly. The Tealium course helps learners to build practical skills required for digital analytics, marketing technology, and customer data platform roles. This training program ensures that every learner has the skills to implement the Tealium solution as well as handle the customer data across various channels. Enroll in our Tealium Training Course to improve job opportunities, and ability to manage and activate customer data effectively in the real world.

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Overview

Prerequisites

Basic understanding of digital marketing and web analytics
Familiarity with websites, tags, and cookies (not mandatory)
Basic knowledge of JavaScript and data layers
Knowledge of marketing technology tools

What Will You Learn

Introduction to Tealium platform and its ecosystem
Working with Tealium iQ Tag Management
Understanding and implementing data layers
Creating and managing audiences using AudienceStream CDP
Knowledge of managing and deploying marketing and analytics tags
Event-based data collection with EventStream
Server-side data combination and data governance basics
Real-time data activation and privacy compliance

Who Should Learn?

Digital Marketing professionals
Web Analysts and Data Analysts
Marketing Technology (MarTech) professionals
Developers and Data Engineers
Product managers working with customer data
Freshers looking to enter analytics or CDP roles

Key Features

1 On 1 Training Option Available
24 X 7 Lifetime Support & Access
Small Batches Upto 10 Participants
Experienced & Professional Trainers
100% Job Assistance
Flexible Schedule

Course Curriculum

Lesson 1 - Introduction to Tealium & CDP Fundamentals

1. Overview of Tealium platform and ecosystem

2. Understanding Customer Data Platforms (CDP)

3. Tealium use cases and business benefits

4. Tealium products overview: iQ, AudienceStream, EventStream

Lesson 2 - Digital Data Collection Basics

1. Web and mobile data fundamentals

2. Events, users, sessions, and attributes

3. Cookies, local storage, and tracking concepts

4. Client-side vs server-side data collection

Lesson 3 - Tealium iQ Tag Management Overview

1. Tealium iQ architecture

2. Tags, extensions, and load rules

3. Benefits of tag management systems

4. Tealium UI navigation and account structure

Lesson 4 - Data Layer & UDO (Universal Data Object)

1. Understanding data layers

2. UDO structure and best practices

3. Mapping data to vendor tags

4. Debugging data layer issues

Lesson 5 - Tag Configuration & Deployment

1. Adding and managing vendor tags

2. Configuring analytics and marketing tags

3. Load rules and tag sequencing

4. Versioning and publishing workflows

Lesson 6 - Extensions & JavaScript Customization

1. Types of Tealium extensions

2. JavaScript extensions and use cases

3. Managing data transformations

4. Best practices for custom logic

Lesson 7 - Tealium Tools & Debugging

1. Tealium Web Companion

2. Debugging tags and data flow

3. QA and validation techniques

4. Environment management (Dev, QA, Prod)

Lesson 8 - AudienceStream CDP Fundamentals

1. Introduction to AudienceStream

2. Visitor profiles and attributes

3. Enrichment and audience segmentation

4. Understanding real-time decisioning

Lesson 9 - Audiences, Badges & Attributes

1. Creating visitor attributes

2. Audience creation logic

3. Badges and enrichment rules

4. Profile stitching basics

Lesson 10 - EventStream & Server-Side Data

1. EventStream overview

2. Event specifications and attributes

3. Server-side data collection

4. API-based data ingestion

Lesson 11 - Connectors & Integrations

1. Understanding connectors

2. Integrating analytics and marketing platforms

3. Real-time and batch data connectors

4. Managing data delivery

Lesson 12 - Data Privacy, Consent & Governance

1. Privacy regulations (GDPR, CCPA overview)

2. Consent management concepts

3. Data governance in Tealium

4. Managing user preference

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1-800-7430-173 (US Toll Free)

+91 7240740740 (India)

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Course Fees

Online Class Room Program

US $ 799.00

100% Money Back Guarantee

Duration : 40 Hrs
Plus Self Paced

Classes Starting From

Fast Track Batch 29 May 2026
Weekday Batch 01 Jun 2026
Weekend Batch 30 May 2026

Corporate Training

Customized Training Delivery Model
Flexible Training Schedule Options
Industry Experienced Trainers
24x7 Support

Trusted By Top Companies Worldwide

Want to know Today's Offer

Tealium Certification

We will provide a course completion certificate to all learners who successfully complete the Tealium Training course. This certificate confirms your understanding of Tealium concepts, including Tag Management, customer data platforms (CDP), data layers, and real time data activation process.

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